BMW’s current styling shift has sparked debate amongst lovers loyal to the German automaker. Whereas this new design language is slowly profitable over some, others stay firmly against it. However not Studie AG. The Japanese BMW specialist has wholeheartedly embraced the styling evolution.
For these unfamiliar, Studie, a Yokohama-based tuning store based in 1995, initially gained recognition as a BMW elements specialist, specializing in the newest fashions at any given time. At present, Studie’s operations prolong throughout Japan, with branches in Sendai, Kobe, Fukuoka, Sapporo, Hokkaido, and Nagoya. Moreover, the corporate runs the official BMW racing group in Japan’s Tremendous GT touring automotive championship. Suffice it to say, Studie has develop into a cornerstone of Japan’s BMW tradition.
With its roots in motorsport, Studie caters not solely to modification lovers but in addition to purists. Every of the store’s demo automobiles options various levels of aftermarket enhancements, however as Bob-san, the proprietor of Studie, defined, solely about 8% of their prospects go for suspension upgrades. And even fewer select modifications like wheels, exhausts, or efficiency elements.
Over the previous 20 years, Studie has fostered a diehard neighborhood of BMW homeowners in Japan, with over 1,300 shared initiatives documented on their proprietor boards.
Many BMW lovers in Japan favor to maintain their automobiles comparatively inventory, maybe a nod to the factory-delivered enjoyability and efficiency of contemporary MÂ machines.
On this go to to Studie, Bob-san was form sufficient to convey out 4 of the store’s demo automobiles, together with his personal 1 of fifty 3.0 CSL, one in every of solely two in Japan – the opposite parked proper beside it within the Studie showroom.
Alongside the three.0 CSL, we additionally noticed a G82 M4, a collaboration between HKS and Studie on a G80 M3, and an M3 Touring Competitors – my private favorite of the bunch.
Whereas the three.0 CSL stays unmodified, it stood out as probably the most particular automotive of the day. The CSL pays homage to BMW’s legendary Nineteen Seventies coupe and contains a 6-speed handbook transmission, centre-lock wheels, an energetic differential, and 560hp. No marvel the fiftieth anniversary launch was an prompt BMW collector’s must-have when it debuted in 2022.
However what shocked most was the three.0 CSL’s price ticket – north of US$1.5 million. That kind of coin is sufficient to safe virtually any legendary traditional or fashionable hypercar. It’s a fairly clear indicator of Bob-san’s deep ardour for the BMW model.
A signature contact for Studie automobiles is the distinctive brand sticker positioned on the rear. Peeling pesky service store stickers off is sort of the primary to do when getting your automotive again from being labored on, however you’ll discover most Studie automotive proprietor maintaining theirs firmly in place, a testomony to their satisfaction in being a part of the Studie neighborhood.
The G82 M4 parked close by served as the inspiration for the three.0 CSL – minus the seven-figure asking value.
On the skin, the M4 is fitted with carbon fibre accents, a rear wing, aspect skirts, a entrance grill alternative, a carbon bonnet, BBS wheels, and KW suspension.
The modifications are extra than simply aesthetic; they improve the automotive’s street presence, making it unimaginable to disregard.
Contained in the absolutely re-trimmed cabin, the M4 contains a colour-matched roll cage, Recaro traditional seats and an OMP steering wheel. No element has been neglected.
Subsequent is the ‘HKStudie’ M3, a challenge combining JDM tuning strategies with German engineering. Although nonetheless in its early levels, the HKS-Studie partnership has already resulted in upgraded suspension and exhaust methods.
My favorite of the group, the M3 Competitors Wagon, was a shocking instance of understated aggression. With an Adro entrance bumper and physique package, this wagon stood out with out being excessive. It’s the construct that reignited my ardour for contemporary BMWs.
Underneath the hood, the purple theme continues with a CSF Race cost cooler consumption manifold and CPM cross bracing.
Paired with BBS wheels and KW suspension, this M3 Touring exemplifies the signature Studie aesthetic – refined however at all times purposeful.
The place else might you see 4 M automobiles of such calibre lined up collectively? That is what makes Studie synonymous with BMW in Japan.
Studie’s capacity to harness the most effective of contemporary BMWs and elevate them has earned the corporate a well-deserved status. And who is aware of? In 40 years, these may be the automobiles we glance again on with the identical reverence for at present’s classics.
Alec Pender
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