Two issues are objectively true: vehicles are safer than they have been a decade in the past, but additionally, extra folks in America are dying due to them. Pedestrian and bicycle owner deaths particularly have skyrocketed over the previous decade and alter. How is that doable? Extra tech options in vehicles are nearly definitely resulting in extra driver distraction, however the large drawback is actually a “large” drawback.
At this time on our Important Supplies morning information roundup, we’ll have a look at what potential new federal security rules focusing on bigger vehicles would possibly imply for the electrical transition. Plus, buyers are fairly down on Europe’s automakers, and China’s acquired the identical urban-rural EV divide that we do. It is Friday, so let’s shut out the week sturdy, lets?
30%: Feds Could Crack Down On Vehicles’ Weight Drawback, However What It Means For EVs Is TBD
When you consider how far more security gear and tech a brand new automobile has right this moment when in comparison with one from 2010, it is baffling that this chart above signifies vehicle-related deaths are literally rising as an alternative of falling. However the information is fairly clear: the rise in heavier vehicles and SUVs in America is having deadly penalties. Because the U.S. automobile market has shifted nearly completely away from sedans and smaller autos to pickup vehicles and huge SUVs—pushed by each private style and automakers who run on these large income—extra individuals are paying the final word worth in the event that they occur to be on the receiving finish of these big machines.
However federal security regulators may very well be doing one thing about this, lastly. These new “proposed guidelines” from America’s auto security regulator, the Nationwide Freeway Site visitors Security Administration, can take without end to implement however they could imply large adjustments.
For the primary time ever in America, automakers can be required to review impacts on crash check dummies hit exterior of autos and simulate a “head-to-hood impression” that might assess the chance of significant or deadly head harm if a pedestrian will get struck. “The foundations would probably change the design of what America drives completely,” is how the Chicago Solar-Instances put it.
And this is NPR as effectively:
“We’ve a disaster of roadway deaths, and it’s even worse amongst weak highway customers like pedestrians,” mentioned Sophie Shulman, NHTSA’s deputy administrator, in an announcement saying the proposed regulation. “This proposed rule will make sure that autos might be designed to guard these inside and outdoors from severe harm or loss of life.”
Security advocates and even the insurance coverage business welcomed the transfer. The auto business’s largest lobbying group hasn’t but responded to the 200-page proposal. It might effectively balk at being pressured to implement such drastic adjustments (particularly for U.S.-market vehicles and SUVs.) Nevertheless it additionally would deliver our security requirements extra in step with what’s carried out in Europe and Asia, which may deliver down the prices of tailoring vehicles to our market’s guidelines; automakers have a tendency to love one set of requirements to play by.
So what does this imply for EVs? Nobody’s introduced that up but, so we’d as effectively.
Electrical autos have already got a weight drawback. Batteries are simply heavier altogether than the elements that make up an inner combustion car. Your common Hyundai Ioniq 5 has about 1,000 kilos on a Hyundai Tucson gasoline or hybrid mannequin. If we’ll transition to a zero-emission future, nobody has addressed what that weight penalty would possibly imply for site visitors deaths (or highway infrastructure, too, however that is one other matter.)

Lexus
Subsequent-generation Lexus EV mannequin teaser
I believe one potential upside to this lies in design. EVs are nonetheless constructed to fulfill the identical security requirements as gasoline vehicles, and are typically designed alongside these parameters too. But when you do not have an engine to account for, maybe there are novel and safer methods to design hoods, windshields, you identify it—all within the identify of higher pedestrian security. Autos with shorter hood heights and extra sloping entrance ends are safer than the blunt devices which can be tall, flat-front pickup vehicles and SUVs.
That can require loads of issues, from rules to design improvements to automakers being prepared to interrupt from a long time of designing vehicles and large SUVs a sure method. However it should should be addressed in some unspecified time in the future.
60%: ‘A Poisonous Cocktail’ For Europe’s Automakers

In latest days, we have devoted loads of web ink to the woes dealing with Europe’s automakers proper now. I will not recap all of them, but it surely’s a vicious mixture of things like Europe’s new automobile market being drastically lower than it was years in the past; falling gross sales in China; excessive, uncompetitive labor prices; powerful new EU guidelines pushing zero-emission vehicles that the automakers could or could not be capable of make profitably; and the rising menace of low-cost EVs coming in from China too.
Apart from all that, issues are nice. (Sure, that was sarcasm.)
So now European auto shares are buying and selling at fire-sale costs, however even analysts are warning buyers to say “Nein” as an alternative of “Ja.” Here is Reuters:
“This poisonous cocktail that you’ve got – weak spot in China, pricing that has fallen off the height stage, quantity progress not occurring anymore, increased labour prices – leaves room for a few of these shares to simply drop by one other 10-20% if issues bitter,” mentioned Rolf Ganter, head CIO for European equities at UBS International Wealth Administration. “Valuations are actually low-cost, however we’re not pushing the sector in any respect.”
Shares in Volkswagen, BMW, Mercedes-Benz, Renault and Stellantis have fallen by as a lot as 29-50% from this 12 months’s peaks, to multi-month and even multi-year lows.
“The Western auto business is dealing with an enormous problem due to the benefit of the Chinese language and other people do not need to spend as a lot cash on EVs as they did a few years in the past,” mentioned Gilles Guibout, head of European fairness technique at AXA Funding Managers.
“Both you may elevate your costs and justify a premium to prospects, that means your model deserves it, or it’s a must to reduce prices – there is no different possibility”.
That final quote says rather a lot about Volkswagen and Stellantis’ mainstream manufacturers particularly. In idea, they’re those most vulnerable to getting undercut utterly by new gamers from China. I might say corporations like Mercedes-Benz are “safer,” however issues aren’t going nice for them both.
90%: China’s Electrical Revolution Has The Similar Divide We Do

China Deserted EV graveyard
As soon as once more, don’t assume that China’s auto business is one way or the other invincible. Even on the earth’s EV capital, the identical limitations confronted by North America and Europe—charging infrastructure, vary, use circumstances past metropolis driving and so forth—are holding extra rural consumers from making the change.
Thus far, most of China’s EV transition has been seen within the wealthier, extra coastal areas. Sound acquainted?
Here is Bloomberg with extra:
Nevertheless it may not be that straightforward. Unique Bloomberg evaluation paints a less-than-rosy image of China’s EV panorama, one the place big swathes of the nation are nonetheless wedded to gasoline guzzlers.
Maybe unsurprisingly, demand is concentrated in rich coastal areas and megacities akin to Shanghai, Shenzhen and Beijing. However EV penetration is lagging in poorer, rural areas, the place about 800 million Chinese language folks stay. And it’s that huge sea of potential consumers that carmakers have to faucet to maintain gross sales buzzing as massive cities pace towards saturation.
The challenges China faces in driving EV uptake past the wealthy — akin to in areas the place there’s low spending energy, vary anxiousness and generally unsuitable local weather or geography — are additionally seen within the US. There, practically one-third of EV deliveries are going to only three states: California, Florida and Texas, that are additionally essentially the most populated areas. California, the birthplace of Tesla Inc., with a progressive tradition, tech-minded staff and sunny climate, has the highest variety of EV registrations.
“A slowdown in China means a slowdown for the world,” BloombergNEF analyst Siyi Mi mentioned. “It’s difficult now to push EV adoption into small cities and cities,” she mentioned. “From a coverage perspective, there’s not many instruments left the federal government can use to stimulate the EV market, and that features this marketing campaign for uptake in rural areas.”
As ought to this, together with a quote from a neighborhood businessman in a smaller metropolis:
To make sure, China stays the important thing driver for the worldwide EV market and the section, though slowing, continues to develop. Plug-ins’ common share of recent automobile gross sales grew from 34% in 2023 to 42% within the first seven months of 2024. The penetration price in medium-sized cities is catching as much as metropolitan facilities, narrowing the hole. And the EV market nonetheless reached a serious milestone in July and August when deliveries of EVs and hybrids outnumbered gasoline vehicles, buoyed by the federal government subsidy for buying and selling in outdated autos for brand new EVs.
Regardless, it’s going to take some persuading to alter Zhang’s thoughts. “If EVs get their vary as much as 1,500 kilometers, then I’d give it some thought,” he mentioned.
Similar factor, regardless of the place you go.
100%: How Would You Make EVs And Massive Vehicles Safer?

InsideEVs
What’s your prescription for a safer period of automobile design that additionally accounts for the unlucky truth of extra battery weight? No incorrect solutions right here, let’s brainstorm.
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